This Cookie Policy explains how The Marketo (“we”, “us”, “our”) uses cookies and similar technologies when you visit https://www.themarketo.in or use our client dashboard.
By continuing to use our website, you consent to our use of cookies as described in this policy. You can manage or disable cookies at any time through your browser settings.
1. What Are Cookies?
Cookies are small text files stored on your device (computer, smartphone, tablet) when you visit a website. They allow the website to remember your actions and preferences (such as login status, language, and other display preferences) over a period of time.
Cookies are widely used to make websites work efficiently, improve user experience, and provide information to website owners.
2. Types of Cookies We Use
2.1 Strictly Necessary Cookies
These cookies are essential for our website to function properly. Without them, certain features (like logging in and accessing the dashboard) cannot work.
- Session cookies: Maintain your login state while you navigate the dashboard
- Authentication cookies: Store secure, HTTP-only session tokens (we use
josefor JWT) - Security cookies: Protect against CSRF attacks and unauthorized access
- Load balancing: Distribute traffic efficiently across servers
Duration: Session-based or up to 30 days. These cookies cannot be disabled without breaking core functionality.
2.2 Performance & Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting anonymous, aggregated data.
- Google Analytics: Track page views, session duration, bounce rate, and traffic sources
- Vercel Analytics: Anonymous usage metrics for performance optimization
Duration: Up to 26 months (Google Analytics default). These cookies are optional — you can opt out via browser settings or the Google Analytics opt-out tool.
2.3 Functionality Cookies
These cookies enable enhanced functionality and personalization, such as:
- Remembering your language preference
- Remembering your theme (light/dark mode)
- Storing your recently viewed pages or services
- Saving form progress on multi-step forms
Duration: Up to 12 months. Disabling these may affect your experience but won't break the website.
2.4 Marketing & Advertising Cookies
These cookies track visitors across websites to display relevant ads. We may use:
- Google Ads: Remarketing and conversion tracking
- Meta (Facebook/Instagram) Pixel: Ad performance and audience targeting
- LinkedIn Insight Tag: Professional audience targeting
Duration: Up to 24 months. These cookies are optional and are only set if you interact with our ads or grant consent.
3. Third-Party Cookies
Some cookies are set by third-party services we use. These include:
- Google (Analytics, Ads): Google's Cookie Policy
- Meta: Meta's Cookie Policy
- LinkedIn: LinkedIn's Cookie Policy
- Vercel: Hosting and performance cookies
We do not control these third-party cookies. Please review their respective policies for more information.
4. Cookies We Do NOT Use
To be transparent, we do not use cookies for:
- Selling your personal data to third parties
- Tracking you across unrelated websites
- Fingerprinting your device without consent
- Any purpose other than those listed above
5. How to Manage Cookies
5.1 Browser Settings
You can control cookies through your browser settings. Here's where to find them:
- Chrome: Settings → Privacy and Security → Cookies
- Firefox: Options → Privacy & Security → Cookies
- Safari: Preferences → Privacy → Cookies
- Edge: Settings → Cookies and Site Permissions
You can also use incognito/private mode to avoid persistent cookies during a browsing session.
5.2 Opting Out of Analytics
To opt out of Google Analytics tracking across all websites, install the Google Analytics Opt-out Browser Add-on.
5.3 Opting Out of Personalized Ads
You can control personalized ads via:
6. Impact of Disabling Cookies
If you disable cookies, some features may not function properly:
- You may need to log in repeatedly
- Preferences and settings will not be saved
- Analytics data will be less accurate
- Strictly necessary cookies cannot be disabled without affecting the Dashboard experience
7. Do Not Track (DNT)
Some browsers offer a “Do Not Track” (DNT) signal. As there is no industry-standard interpretation of DNT, we do not currently respond to DNT signals. However, you can control cookies via the browser settings described above.
8. Mobile Devices
If you access our website through a mobile app or browser, cookies work similarly. You can control them via your mobile browser settings or the device's privacy settings.
9. Updates to This Policy
We may update this Cookie Policy to reflect changes in technology, regulations, or our practices. The “Last updated” date at the top reflects the latest revision. Continued use of our website after changes constitutes acceptance.
10. Related Policies
For more information on how we handle your data, please review:
11. Contact Us
For questions about this Cookie Policy or our use of cookies, contact us:
- Email: hello@themarketo.in
- Phone: +91-9560020802
- Address: Delhi, Delhi, India